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Economic Shocks, the Dispersion of Consumer Preferences and the Assessment of Price and Product Strategies
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Economic Shocks, the Dispersion of Consumer Preferences and the Assessment of Price and Product Strategies
Principal investigators
Klapper
,
Daniel
Prof. Dr.
⧉
(
Marketing
)
Financer
DFG Individual Research Grant
Duration of project
Start date
:
09/2013
End date
:
08/2016
Last updated on 2025-15-01 at 22:52